Client Overview
Business Type: Real Estate Brokerage
Team Size: 12 Agents
Location: Islamabad, Pakistan
Challenge: Unmanaged leads, delayed follow-ups, scattered communication, and poor CRM visibility
The Problem: Leads Were Coming In—But Not Converting
The client was investing in paid ads and social media marketing but lacked the infrastructure to handle the inflow of leads. Their agents were manually following up with prospects, and there was no consistent system to track buyer interest, schedule property viewings, or nurture cold leads.
The consequences?
- Leads falling through the cracks
- Slow agent response time
- No visibility into the sales pipeline
- Inefficient task management and duplicated efforts
Despite solid marketing investments, they weren’t seeing the ROI they needed.
Our Solution: A Real Estate-Specific GHL Ecosystem
Enigma Automatix designed and implemented a HighLevel CRM and automation system tailored specifically for the real estate buying journey—from first contact to final deal closure.
What We Delivered:
✅ Automated Lead Capture & Routing
All leads from Facebook Ads, website forms, and WhatsApp were automatically captured and routed to the right agent based on property type and location interest.
✅ Instant Follow-Up Sequences
Leads received instant SMS and email responses with property brochures, FAQs, and CTAs to schedule viewings—giving agents time to focus on hot leads.
✅ Smart Pipeline Setup
A custom GHL pipeline tracked every buyer from “Initial Interest” to “Closed Deal,” with triggers to remind agents of pending actions.
✅ Appointment Booking Automation
Prospects could schedule property visits or virtual tours online, with automatic reminders sent to reduce no-shows.
✅ Lead Nurturing Workflows
Cold leads received weekly property updates, new listings, and personalized follow-ups without any manual intervention.
✅ Reporting Dashboard for Leadership
The brokerage owner could monitor team performance, lead sources, and closing rates—all in real-time.
The Results
📈 35% Increase in Lead-to-Client Conversion
Faster responses and consistent nurturing turned cold leads into active buyers.
🕒 Saved 25+ Hours Weekly
Automation reduced repetitive tasks, freeing agents to focus on high-value conversations.
💬 Response Time Dropped from 8 Hours to 2 Minutes
Instant automated replies built trust and increased lead engagement.
📊 Real-Time Insights for Better Decision Making
Leadership had clarity on what campaigns worked and which agents needed support.
Client Testimonial
“We used to feel like we were chasing leads blindly. Now, the system does the heavy lifting—our team just shows up and closes deals. Enigma Automatix didn’t just give us a CRM, they gave us a sales machine.”
— Managing Director, Luxury Estates Islamabad
Why It Worked
Most CRMs are generic. HighLevel, when customized by Enigma Automatix, becomes a real estate-specific business engine that integrates your marketing, sales, communication, and reporting into one powerful platform.
We don’t give you tools—we build systems that drive sales while you focus on what matters.
Want to Close More Real Estate Deals Without More Hustle?
Let’s build your custom GHL-powered real estate system.